I created this sample video using Adobe Premiere Pro.
As part of creating the full 100pp Buy As You View catalogue twice a year I have worked closely with the photographers to develop and improve the photography. This has included organising modifications to the set to allow for a wider range of angles and customisation using moveable wall sections as well as art directing the shoot from start to finish. We also introduced a series of videos to show more details and textures of things like sofas. This is particularly important for an online only store.
I am currently looking at colour themes and trends for the Autumn/Winter range.